The demand for cheap exploded!

18th March 2010

BIM, £ 5.3 billion in 2009 sales, profit was also raised to £ 212.9 million. 58.4 percent share in the sales of private label products increased to 60 percent, while in 2010 will find Turkey's turnover at great2nd retailers and discount (discount) BIM market giant, was profitable from the crisis. £ 5.3 billion in sales in 2009 increased 25 percent interest and profit to 212.9 million with an increase in the TL 86'lik percent figure that capture the BIM, while more than 300 stores will open in 2010, will create job opportunities to 1,500 people. In crisis are turning to affordable products to 1.9 million customers who shop the stores in crisis BIM'in to sell private label (private label) products compared to 2008 share of 55.6 percent from 58.4 percent increased to, while in 2010 this figure reached 60 percent and is expected to.

Conscious of the profit decline - At home and abroad this year, a total worth £ 140 million will be invested during the year and 1-2 BIM stores all over Turkey not to leave the city does not have the retail giant, the first step in this framework also in Batman at the store at will. Abroad in Morocco its first store opened 25 stores here and reach the international target BIM'in In 1-2 years a country has to move the brand more.

BIM, the lowest-priced products under a policy in 2009 to 6 percent rate of profitability even 'conscious' a the 5 per cent in 2010 to draw plans.

BIM'in year 2009 financial results were announced at the meeting speaking BIM Executive Board (CFO) Haluk Dortluoglu, in 2009, despite the economic crisis BIM'in put forth a strong performance as indicated, "2009 5 billion with 25 per cent increase in net yilinde sales reached 323 million TL. £ 212.9 million, our net profit was realized at the level, "he said. In 2009 to 1,200 people extra attention that they provide new employment Dortluoglu, "As of today we reached 15 thousand employees. 2010 and 1500 will create additional employment, "he said.

To open 300 new stores in Turkey, 1-2 years to cover the year 2009 closed with an investment of £ 133 million to the BIM, the 130 million TL-ROM in 2010 in Turkey, 10 million TL-ROM in Morocco from 40 new store openings for use in the £ 140 million will be invested.

BIM Executive Board (COO) winner Aykaç, 343 stores were opened in 2009 and reached 2 thousand had 628 stores by highlighting that in 2010 stores in 6 cities in Turkey the growthplans said.

Aykaç, "do not enter the province will not be in 1-2 years. Currently Tunceli, Bitlis, Mus, Siirt, Hakkari, Bingol and Sirnak our stores yet. Until 2009 did not have stores in 9 provinces, we have reduced that number. We do not have a store in Batman, but we rented a place there, "he said.

Private label products increased 2.8 percent significant portion of sales from private label products that caused said Haluk Dortluoglu," In 2009, sales of private label products has significantly increased. 55.6 percent of our turnover in 2008 of the area, while 58.4 per cent in 2009 to the output. In 2010, we expect this ratio to rise above 60 percent, "he said.

25 per cent growth in 2010 is predicted Haluk Dortluoglu, 25 per cent growth in turnover in 2010 had predicted, announced that sales would increase 12 percent area.

Source :- haber.gazetevatan.com